With around 10k applicants and only 800 spots available per year, UBC Commerce is the pre-eminent business program in Western Canada.
With so many students with strong averages, the supplemental Personal Profile and video interview is a critical way for you to stand out, gain an edge, and show who you are as a student.
Grades can only take you so far. Your Personal Profile and video interview are a huge difference-maker in your application. Doing a high-quality job takes time that you don’t have, given all of your other commitments.
Stop scrambling for feedback and answers. Get clear, proven advice from a professional you can trust.
Believe it or not: most UBC Commerce (Sauder) applicants have shockingly similar profiles: elite athletes, class presidents, camp leaders, and club founders.
We assist students in developing extracurriculars that truly stand-out, while selecting the pieces of your life—most of which you might overlook—to create a truly compelling and authentic application.
We don’t just edit essays. We help craft clear and compelling stories that perfectly encapsulate who you are and what the admissions committee is looking for.
For 7+ years, we’ve read so many Sauder Personal Profiles essays that we know what works and what doesn’t—we’ll steer you away from unoriginal, cliché, or ‘no-no’ strategies.
Hi, I’m Joel Nicholson!
I’m a Queen’s Commerce graduate specializing in Canadian university counselling.
For 10+ years, I’ve helped hundreds of students get admitted into highly selective undergrad programs with a 90% success rate with my 1-on-1 clients.
Take my admissions bootcamp and you can leverage the essential insights I’ve gained over the years.
Hi I’m Khanh,
I am a UBC Sauder School of Business Graduate with a Bachelor of Commerce, specializing in Finance. I currently work as a Product Manager for a FinTech company based in Vancouver.
I have assisted many individuals with their university applications and am now very excited to help more students realize their goals and get a headstart on their professional journey.
We provide students with the latest insights on the application and additional resources that help achieve admission.
Our resources breakdown the admissions process, dissect essay questions, and optimize your chances of getting in.
Beyond the videos, our bootcamp comes with essential resources to support applicants.
This includes actual essay examples from this year’s application and paragraph-by-paragraph essay templates so you’re not starting with a blank page.
Pick a plan that fits your needs. Upgrade or downgrade your plan flexibly. Questions? Email [email protected]
Essay Analysis & Breakdowns
Essay ‘Answer’ Templates
Video Interview Question Bank
Video Interview Answer Guides
Video Interview Example Videos
Candidate Profile Strategy
Topic Brainstorm & Selection
Reflective Thinking Prompts
Essay Outlining & Drafting
Essay Revisions & Feedback
Final Proofing & Polishing
Video Interview Training
Interview Practice & Feedback
Phone & Text Support
Pick a plan that fits your needs. Questions? Email
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1 hour of monthly coaching support
3 hours of monthly coaching support (5% savings)
9 hours of monthly coaching support (20% savings)
“Joel helped me with my Personal Profile for my application for UBC Sauder. He knows what he's doing.
Without his help, I would have been very stressed about my personal profile since it was so essential to my acceptance at UBC and it wouldn't have turned out half as good. I would recommend him to anyone applying to UBC Sauder.”
“Working with Joel has been a pleasure. He offers a creative, academic and persuasive writing style. Through phone calls, he has helped me put my thoughts into words and place information through my essays to optimize my chances of acceptance.
And through about two months of working together, Joel’s helped me with multiple applications to which I'm submitting very confidently. I'd recommend this program for any student applying to university.”
“As parents, we were really impressed with Joel's service when he helped our son navigate his way through the overwhelming university application process…
All I can say is after the first conversation with Joel we had a huge sigh of relief. His knowledge is current relevant. He demystified the process and it was a true pleasure dealing with such a professional. I highly recommend Joel service to any applicant on their journey through the university application process.”
“During Joel's process, it was thorough, detailed, organized, never rushed and it was clear he wanted me to create the best possible product to my applications. I looked forward to the sessions and I feel I completed all of the steps in the application with quality and focus.
Joel has an excellent process and approach to his client's applications starting with discovering his client’s personalities through professional surveys, step-by-step essay completion, and his advice towards his clients when they're working with their personal achievements.”
Our expertly trained Youth Coaches offer monthly coaching to high school students, utilizing a proven coaching methodology that's been refined over 10+ years. Sign up for a free consultation with our Student Success Team and we will take the time to learn about your goals and match you with a coach who can help you accomplish them. Our coaches work with students over several months to help them develop an authentic 'identity' that stands out with the admissions committee.
We also help students accomplish audacious goals that align to that identity, including obtaining internships/jobs, launching independent leadership projects, pursuing contests/competitions, winning scholarships, and much more.
Our Youth Coaches combine all the roles a high school student needs during this pivotal point in their lives: a career coach, an admissions consultant, a mentor, a guidance counsellor, an academic adviser, a performance coach, and more. We like to think of it as 'executive coaching' for youth.
Reach your post-secondary potential with the help of an expert youth coach.
We've been advising students on their applications for ten years and our success rate is 100% per year for UBC Commerce students. This bootcamp encompasses everything a prospective applicant needs to know to get admitted.
For our 1-on-1 support, we start working with students starting in Grade 10 to a week before the application is due. The longer we work together, the more impact we can have; but if it is a shorter duration, we can expedite our work to help our clients.
Yes, this program works for both high school and university applicants.
Yes! If you have general questions about the about working with us 1-on-1, email us directly at [email protected] and we'll get back to you shortly.
If you're already getting coached, you are able to contact your coach via phone, text, and email at your convenience. That's the benefit of the monthly support model.
If you are unhappy with the service at any time, please contact your coach and our Student Success Team. If we are unable to resolve it to your satisfaction, we will give you a refund.